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A new social life for Lottomatica

Design overhaul for Lottomatica’s Facebook and Twitter pages.

xister updated the social media presence of Lottomatica, offering users new contents and a new look & feel design.
New editorial contents require user interaction and include topics the players care about like game culture, superstitions and quizzes - along with updates about promotions and products.
The new contents have produced a consistent increase in the engagement metrics.



Media: social

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